Pipedrive review
In their own words
Alternatives
Frequently asked questions
Independent users describe Pipedrive as a simple, sales-only pipeline tool that small teams actually keep updated, and some have run on it for years. The recurring trade-off is a ceiling: past about a dozen reps, or once marketing data needs to sit in the deal view, several teams moved to HubSpot, and add-ons push the real cost well above the base price. Opinion is genuinely split, and about a third of the 100 comments reviewed were promotional, mostly rival CRMs, custom-CRM builders and sync or lead tools pitching in the threads. Pipedrive scores 32/100 from 27 independent comments (10 positive, 7 mixed, 10 negative).
Small sales teams moving off spreadsheets; Sales-only pipeline tracking without marketing automation.
Teams that need marketing and sales data in one place; Sales orgs scaling past about a dozen reps; Businesses whose records are not deals, such as commercial real estate.
Attio (45/100), HubSpot (37/100), Salesforce (21/100), ranked by independent crm discussion.
Shown in GBP for a UK visitor: Lite £14, Growth £39, Premium £59, Ultimate £79 per seat/mo billed annually (£24, £49, £79, £99 billed monthly), excluding VAT. 14-day free trial with no card required; no free plan. Paid add-ons include LeadBooster (from £32.50), Projects, Campaigns, Web Visitors and Smart Docs. (vendor-stated, checked 2026-10-14).
Evidence base: 194 independent comments kept from 346 that mention Pipedrive, after removing vendor accounts, self-disclosed employees and founders, affiliate links, service pitches and repeat promoters. Methodology.