Lusha vs RocketReach
 Lusha |  RocketReach | |
|---|---|---|
| Sentiment | ||
| Score | 43/100 | 17/100 |
| Rank in category | #1 | #6 |
| Rated comments | 21 | 15 |
| Best for | Individual reps doing occasional lookups on a budget; A secondary source alongside another database; Small teams starting on a free plan | Small teams that need a backup source for emails and phone numbers; Filling gaps in a multi-provider enrichment waterfall |
| Skip it if | Enterprise or Fortune 500 prospecting; Large list building with fine-grained filters; Teams that cannot absorb bounces from unverified emails | Buyers expecting one provider to cover all their enrichment; Teams sensitive to data-subject complaints and opt-out friction |
| Pricing (vendor-stated) | Free plan with 40 credits per month. Paid plans per the pricing page's plan data: Starter $37.45/mo billed annually ($49.90 monthly) for 400 credits per month, Pro $52.45/mo annually ($69.90 monthly) for 600, Premium $299.95/mo annually ($399.90 monthly) for 3,400; Scale is custom. An email reveal costs 1 credit and a phone number 5. The page does not state whether prices are per user; teams above 5 users are sent to sales. No free trial beyond the free plan. | Essentials (email only) from $27/mo billed annually ($329/yr); Pro (email and phone) $69/mo billed annually ($829/yr); Ultimate $142/mo billed annually ($1,699/yr). Annual plans have unlimited lookups with capped exports (1,200 to 20,000 a year); monthly billing caps lookups at 100, 250 or 1,000 and costs more. Team plans start at $6K a year. A free account includes 5 lookups; no ongoing free plan. Figures are USD list prices; UK visitors are shown GBP (Essentials £21/mo billed annually). |
Independent users see Lusha as a budget-friendly lookup tool that some find more accurate than Apollo for emails and phone numbers, useful as a second source or for one-off lookups. The trade-off is uneven accuracy (users report invented emails, invalid numbers and roughly 50/50 hit rates), thin coverage for enterprise and EMEA work, and weak filtering and credit terms. More than half of the Reddit mentions were promotional: one cluster of comments repeats 'Lusha for accuracy, Apollo for volume' in vendor terms, and many replies to Lusha complaints exist to plug alternatives (Bookyourdata, UpLead, ContactOut, FullEnrich and others), so this rests on about 21 independent opinions, most of them brief.
Users like
- Budget friendly, with free credits that make it easy to start and combine with Apollo[1][2][3]
- Some users find its emails and numbers more accurate than Apollo's or ZoomInfo's, though it returns fewer results[1][2][3][4]
- Phone numbers, including mobiles, work fairly well for some teams despite occasional misses[1][2]
- Useful as one of two sources: users pair it with Apollo, and one found it surfaced far more decision makers than Apollo for the same companies[1][2][3]
Users complain about
- Accuracy is unreliable for some: users report about 50/50 accuracy, invalid numbers that hurt domains, and one domain owner traced made-up email addresses sent to his company back to Lusha[1][2][3][4]
- Falls short against premium providers: it lost to ZoomInfo and Cognism in US and EMEA tests and was not enough for Fortune 500 IT prospecting[1][2][3]
- Filtering and user experience are weak, and one user calls the UX horrible enough to make it 2 to 3 times more expensive in practice[1]
- Credit terms frustrate users: no refunds for bad data, CRM saving gated on the first paid tier, and a search limit that appeared without notice[1][2]
Independent discussion is thin: roughly nine non-promotional comments give a buyer's opinion. Users who like RocketReach treat it as a secondary source, a backup lookup or an extra step in an enrichment waterfall that catches some contacts other providers miss; critics call it average at best and poor value, so overall data quality is contested. About half of the mentions are promotional, including a June 2025 cluster of four accounts steering readers to UpLead, four Mystrika replies in one thread on 2024-12-25, and a wave of ContactOut praise in recruiter threads. Many of the remaining comments come from people trying to remove their own data from the site, which is worth weighing if compliance matters to you.
Users like
Users complain about
- Poor value for some buyers: one says they paid too much for what they got, another calls it average at best and no better than Apollo, with transactional customer service[1][2][3]
- People listed in its database report that opt-out requests failed or went unanswered until they escalated, and one links a $1.6M Illinois privacy class-action settlement; others say a GDPR request worked within days[1][2][3][4][5]