GTM Ranked

Kaspr vs LeadMagic

Updated based on independent user evidence
Verdict

Independent users prefer LeadMagic (68/100 from 21 rated comments) over Kaspr (39/100 from 14 rated comments). LeadMagic is best for Budget teams running their own enrichment waterfall; Kaspr is best for LinkedIn-based lookups of European prospects, one profile at a time.

Kaspr logoKasprLeadMagic logoLeadMagic
Sentiment
Score39/10068/100
Rank in category#7#1
Rated comments1421
Best forLinkedIn-based lookups of European prospects, one profile at a time; A secondary source for emails and mobile numbers behind a larger databaseBudget teams running their own enrichment waterfall; Finding work emails and mobiles for contacts scraped from Apollo or LinkedIn; A second-pass check on unknown or failed emails
Skip it ifBuilding large lists with advanced search filters; Calling campaigns that need reliably connected mobile numbersTeams that need ZoomInfo-level coverage from one source; Senders who cannot add a separate catch-all verifier
Starting price$49/user/mo$83/mo
Pricing (vendor-stated)Free plan with 15 B2B email, 5 phone and 5 direct email credits a month. Paid plans are per user per month: Starter shown at $49 or $65 and Business at $79 or $99 (the page does not label which is annual and which is monthly), Enterprise and Organization on request. Unused paid credits roll over; extra phone credits are sold separately.Essential is $99/mo billed monthly for 5,000 credits, or $990/yr (about $83/mo); tiers run up to Ultimate at $849/mo for 100,000 credits, with Enterprise from $2,490/quarter. No free plan or free credits; a paid plan is required at signup, and failed lookups cost nothing.

Independent discussion is modest: about 14 first-hand, non-promotional comments. Users mostly like it as a quick LinkedIn extension for pulling emails and mobiles one profile at a time, especially for European and French prospects, and as a cheaper alternative or backup to bigger databases; the trade-offs are a narrower database and weaker search than Apollo and phone numbers that are sometimes wrong or disconnected. A large share of the remaining mentions were promotional, mostly accounts steering Kaspr users to Datagma, FullEnrich or other tools, and the complaints about Kaspr's pricing at volume appeared only inside those pitches, so they are not counted here.

Users like

  • Rated well for European contacts, including the French market; one user calls it their favourite for the EU while admitting they have no view on US quality[1][2][3][4]
  • The Chrome extension pulls an email or mobile straight from a LinkedIn or Sales Navigator profile, which suits prospecting one person at a time[1][2][3]
  • Works as a backup source for emails and phones behind a broader database such as Apollo[1][2][3]
  • Seen as more affordable than ZoomInfo or Cognism for EU contact data[1][2]

Users complain about

  • Smaller database and weaker list-building filters than Apollo; a solo founder switched to Apollo after two months[1][2][3]
  • Phone numbers can be wrong: one tester found it returned more mobiles than Prospeo but half were disconnected[1][2]
  • One user prospecting in Europe ranks it behind Lusha and SalesPort for phone data quality[1]
  • Requires installing its LinkedIn browser extension; a privacy-minded tester called the extension shady and found his never-published personal mobile in Kaspr's data[1]

Independent users describe LeadMagic as a cheap, pay-as-you-go email and mobile finder that slots into a waterfall, usually alongside Apollo or inside Clay, and that also works as a second-pass verifier. About 21 non-promotional comments carry an opinion, mostly brief and positive, centred on price and on finding emails and phones Apollo misses. The criticism is thinner but specific: one user says it has been failing them lately, and its handling of catch-all addresses is contested, with one user calling its 'valid catch-all' results unreliable and another praising its catch-all marking. Promotional comments are a smaller share than for most tools here, mostly plugs for other scrapers and verifiers plus a same-day cluster of Prospeo plugs, one of which knocks its mobile numbers.

Users like

  • Cheap and pay-as-you-go; users call it the low-cost option for volume, one putting it at a tenth of Apollo's cost[1][2][3][4]
  • Finds emails other sources miss, such as a contact's new address after a job change when Apollo still had the old one[1][2][3]
  • Used for mobile numbers too, with users reporting better mobile coverage than Apollo[1][2][3]
  • Doubles as a verifier: users run it as a second pass on unknown emails, then use its finder to replace invalid ones[1][2][3]

Users complain about

  • One user says it charges for 'valid catch-all' results that are not reliable, forcing either lower coverage or a separate catch-all verifier (another user disputes this and praises its catch-all marking)[1]
  • Consistency is questioned: one user says it has been failing them recently[1]
  • Lacks the phones and emails that big databases like ZoomInfo collect from customer CRMs, so coverage trails them[1]

Frequently asked questions

Independent users prefer LeadMagic (68/100 from 21 rated comments) over Kaspr (39/100 from 14 rated comments). LeadMagic is best for Budget teams running their own enrichment waterfall; Kaspr is best for LinkedIn-based lookups of European prospects, one profile at a time.