GTM Ranked

Cognism vs Prospeo

Updated based on independent user evidence
Verdict

Independent users prefer Cognism (22/100 from 20 rated comments) over Prospeo (12/100 from 9 rated comments). Cognism is best for Teams prospecting into the UK and Europe; Prospeo is best for Teams that will test it as one source alongside other finders. Neither scores well: both are below 40/100, so read the complaints below.

Cognism logoCognismProspeo logoProspeo
Sentiment
Score22/10012/100
Rank in category#5#8
Rated comments209
Best forTeams prospecting into the UK and Europe; Cold callers who need European mobile numbers; Mid-market teams leaving ZoomInfo's contract termsTeams that will test it as one source alongside other finders
Skip it ifUS-only prospecting; Small teams that need transparent self-serve pricingBuyers who want to rely on Reddit testimonials to judge accuracy
Starting priceCustom pricing$37/user/mo
Pricing (vendor-stated)Sales-led pricing; no public prices. Standard and Pro plans each include 5 seats, with a credit allocation per seat (1 credit per revealed contact; re-viewing is free); extra credits are bought separately. CRM Enrichment is sold standalone or as an add-on. No free plan; the page offers a demo and a free data sample rather than a trial.Free plan with 100 credits a month. Paid plans are per user: Starter $49/mo monthly or $37/mo billed yearly (2,000 credits/mo), Growth $99 or $74 (5,000 credits/mo), Pro $249 or $187 (15,000 credits/mo). Yearly billing saves 25% and delivers credits upfront; larger credit volumes go through sales.

Independent users who have used Cognism consistently point to European and UK data, and mobile numbers in particular, as its strength, with some finding it easier to deal with than ZoomInfo. The trade-offs are opaque pricing that some say rises after the first deal, thinner coverage outside Europe, and a minority who found its data poor or no better than cheaper tools. Nearly half of the Reddit mentions were promotional, including a large coordinated cluster praising Cognism for EU data as part of pitches for Crustdata and FullEnrich, a copy-pasted Cognism endorsement posted by two accounts, and plugs for ContactOut, Wiza and others, so this rests on about 20 independent opinions.

Users like

  • Users who run several providers single it out for UK and European data, where one team found it beat ZoomInfo's international data[1][2][3][4][5]
  • Mobile numbers are a highlight: users rate them above ZoomInfo and other tools, and one says it will source and phone-verify a missing number on request[1][2][3]
  • Easier to do business with than ZoomInfo: users cite better support, cheaper pricing and less painful sales and retention practices[1][2]

Users complain about

  • Pricing is opaque and can rise after signing: no prices on the site, a drastic change at renewal, and a low base price paired with a low export threshold that pushes buyers into extra credits[1][2]
  • Weaker outside Europe: one user found Apollo plus Lusha beat it on email coverage in North America and Europe, another says it is weak in the public sector, and one recruiter claimed in 2025 that it had pulled back from the US[1][2][3]
  • A minority found the data poor, rating it trash or worse than a cheaper tool, and a Dutch team found Lusha's database larger and more accurate[1][2][3][4]
  • More manual and less feature-rich than ZoomInfo, with some integration issues reported[1][2]

Most of the Prospeo discussion on Reddit is promotional: a large cluster of 'switched from ZoomInfo/Apollo/Lusha and bounces dropped' stories repeats the same talking points (connect rates, weekly refresh, pay only for verified), includes word-for-word duplicate comments from different accounts, and several users openly accuse the company of posting from fake accounts. Set that aside and independent evidence is thin and split: a few users rate it well as one source in a multi-tool stack, while others report a refund dispute or say it did not solve their data problem.

Users like

  • Holds up in multi-source stacks: one team uses it as its main email and mobile source, another gets better verified-email results stacking it with a bounce check[1][2]

Users complain about

  • One user says a changed login method locked them out, the cancellation was not processed in time, and support refused a refund[1]
  • Several users accuse Prospeo of promoting itself on Reddit through fake or planted accounts, which makes much of the public praise hard to trust[1][2][3]

Frequently asked questions

Independent users prefer Cognism (22/100 from 20 rated comments) over Prospeo (12/100 from 9 rated comments). Cognism is best for Teams prospecting into the UK and Europe; Prospeo is best for Teams that will test it as one source alongside other finders. Neither scores well: both are below 40/100, so read the complaints below.