Apollo.io vs Kaspr
 Apollo.io |  Kaspr | |
|---|---|---|
| Sentiment | ||
| Score | 26/100 | 39/100 |
| Rank in category | #10 | #7 |
| Rated comments | 30 | 14 |
| Best for | Budget-conscious teams prospecting into the US; Small teams that want data and sequencing in one tool; Building large lists that will be verified separately | LinkedIn-based lookups of European prospects, one profile at a time; A secondary source for emails and mobile numbers behind a larger database |
| Skip it if | Teams that need reliable direct dials for cold calling; Senders who cannot run a separate verification step; Prospecting outside the US or in niche verticals | Building large lists with advanced search filters; Calling campaigns that need reliably connected mobile numbers |
| Starting price | $49/seat/mo | $49/user/mo |
| Pricing (vendor-stated) | Free plan with 900 credits per seat per year. Paid plans billed annually: Basic $49, Professional $79 and Organization $119 (minimum 3 seats) per seat per month; monthly billing costs more (the page says annual saves 24%). 14-day trial on Basic and Professional. Inbound and Advanced Dialer are paid add-ons. | Free plan with 15 B2B email, 5 phone and 5 direct email credits a month. Paid plans are per user per month: Starter shown at $49 or $65 and Business at $79 or $99 (the page does not label which is annual and which is monthly), Enterprise and Organization on request. Unused paid credits roll over; extra phone credits are sold separately. |
Independent users treat Apollo as the budget default: far cheaper than ZoomInfo, with data and sequencing bundled in one place, and good enough for US prospecting if you accept extra cleanup. The recurring complaint is data freshness: users describe stale records, people who left years ago, wrong or switchboard phone numbers and bounce rates that stay high even after Apollo's own verification, plus renewals and credit changes that raised costs. About 40% of the Reddit mentions read as promotional, including a large, coordinated cluster of near-identical comments pitching Prospeo as the Apollo replacement, so this rests on roughly 30 independent opinions.
Users like
- Costs a fraction of ZoomInfo, and users who weigh price against quality call the data good enough for the money[1][2][3][4][5]
- Several users who had both Apollo and ZoomInfo preferred Apollo overall[1][2][3]
- Database, sequencing and dialing live in one tool, which users find simple for early-stage or low-volume outbound[1][2][3]
- Works without major issues for some users, particularly when targeting the US[1][2][3]
Users complain about
- Stale records: users find people who left months or years ago (one found a contact who died 20 years earlier still listed), with bounce rates around 9% even after running lists through a verifier[1][2][3][4][5]
- Phone numbers are a weak spot: inactive, wrong-person or HQ switchboard numbers returned instead of no result, and one user reports half the numbers were unreliable[1][2][3][4]
- Costs have crept up: a long-time customer's renewal tripled after a credit system change, and others say enrichment is expensive for what it returns[1][2][3]
- Coverage thins outside the US and in some niches: it lost to ZoomInfo and Cognism in one team's US and EMEA test, and a health tech team found it missed many people after leaving ZoomInfo[1][2][3]
Independent discussion is modest: about 14 first-hand, non-promotional comments. Users mostly like it as a quick LinkedIn extension for pulling emails and mobiles one profile at a time, especially for European and French prospects, and as a cheaper alternative or backup to bigger databases; the trade-offs are a narrower database and weaker search than Apollo and phone numbers that are sometimes wrong or disconnected. A large share of the remaining mentions were promotional, mostly accounts steering Kaspr users to Datagma, FullEnrich or other tools, and the complaints about Kaspr's pricing at volume appeared only inside those pitches, so they are not counted here.
Users like
- Rated well for European contacts, including the French market; one user calls it their favourite for the EU while admitting they have no view on US quality[1][2][3][4]
- The Chrome extension pulls an email or mobile straight from a LinkedIn or Sales Navigator profile, which suits prospecting one person at a time[1][2][3]
- Works as a backup source for emails and phones behind a broader database such as Apollo[1][2][3]
- Seen as more affordable than ZoomInfo or Cognism for EU contact data[1][2]
Users complain about
- Smaller database and weaker list-building filters than Apollo; a solo founder switched to Apollo after two months[1][2][3]
- Phone numbers can be wrong: one tester found it returned more mobiles than Prospeo but half were disconnected[1][2]
- One user prospecting in Europe ranks it behind Lusha and SalesPort for phone data quality[1]
- Requires installing its LinkedIn browser extension; a privacy-minded tester called the extension shady and found his never-published personal mobile in Kaspr's data[1]